Rwanda Broadcasting Agency (RBA) signed a memorandum of understanding (MoU) with Al Jazeera Media Institute aimed at strengthening collaboration between the two institutions and advancing the professional development of media practitioners through knowledge sharing, training, and joint content initiatives.

The signing ceremony took place at Kigali Marriott Hotel and was attended by senior officials from both institutions, including Cleophas Barore, Director General of RBA; Sandrine Isheja, Deputy Director General of RBA; Montaser Marai, Manager of Media Initiatives at Al Jazeera Media Institute along with their respective teams.

The memorandum seeks to facilitate content exchange, promote co-productions, and encourage capacity-building that reflects the evolving landscape of journalism and public service broadcasting. It outlines a framework for joint media projects, sharing best practices, and supporting professional development in news reporting, production, and digital media. The agreement also fosters a deeper understanding of journalistic standards and ethics while reinforcing media cooperation between Rwanda and Qatar to amplify accurate, balanced, and inclusive storytelling across the region.

Commenting on the partnership, Sandrine Isheja, Deputy Director General of RBA, said: “This partnership between RBA and the Al Jazeera Media Institute marks a significant milestone in our commitment to strengthening public service journalism in Rwanda. It is not only an opportunity to build the capacity of our media professionals, but also a gateway to reaching broader audiences and telling Rwanda’s stories — and Africa’s stories — in our own voice, with authenticity and pride. Together, we aim to elevate the quality of content and amplify narratives that matter to our people and our region."

This partnership marks another milestone in the growing relationship between Rwanda and Qatar, reflecting shared priorities in media development, knowledge exchange, and cultural diplomacy.